Privacy Policy

Croocial.ai – Privacy Policy

Last updated: March 2026

We are committed to protecting your privacy and handling personal data transparently and securely.

1. Who We Are

Data Controller
croocial Ltd
Registered Address: 2 Minerva Business Park, Peterborough, Cambridgeshire, PE2 6FT
Email: enquiries@croocial.co.uk

In this policy, “we”, “us”, and “our” refer to croocial Ltd and the Croocial.ai service.

2. What This Policy Covers

This Privacy Policy explains how we collect, use, store, and protect personal data when you:

  • Visit the Croocial.ai website
  • Contact us
  • Use our tools or services
  • Engage us for media buying or spend optimisation services

3. Personal Data We Collect

We may collect and process the following types of personal data:

Information you provide

  • Name
  • Business name
  • Email address
  • Phone number
  • Billing and invoicing details
  • Communications with us

Service-related data

  • Account access details
  • Campaign or budget-related information (where applicable)
  • Usage data relating to our tools and services

Technical data

  • IP address
  • Browser type and device information
  • Website usage data (via cookies or similar technologies)

We do not intentionally collect sensitive personal data.

4. How We Use Your Data

We use personal data to:

  • Provide and manage Croocial.ai services
  • Communicate with you about services, support, or billing
  • Manage media buying services where agreed
  • Improve our tools and website
  • Comply with legal and regulatory obligations

5. Legal Basis for Processing

We process personal data under one or more of the following lawful bases:

  • Contractual necessity – to provide agreed services
  • Legitimate interests – to operate and improve our business
  • Legal obligation – accounting, tax, and regulatory compliance
  • Consent – where explicitly provided (e.g. marketing communications)

6. Media Buying & Third-Party Platforms

Where we provide media buying services, we may process limited data relating to:

  • Advertising performance
  • Budget allocation and spend analysis

Advertising platforms and technology providers operate under their own privacy policies. We are not responsible for how third-party platforms process data once it is shared with them.

You are responsible for ensuring appropriate privacy notices and user consents are in place for any advertising activity you undertake.

7. Cookies & Tracking

Our website may use cookies and similar technologies to:

  • Ensure site functionality
  • Analyse usage and performance

You can control or disable cookies through your browser settings. Further details may be provided in a separate Cookie Policy.

8. Data Sharing

We may share personal data with:

  • Trusted service providers (e.g. hosting, analytics, payment processors)
  • Professional advisers (legal, accounting)
  • Regulators or authorities where required by law

We do not sell personal data.

9. Data Storage & Security

We take appropriate technical and organisational measures to protect personal data against:

  • Unauthorised access
  • Loss or misuse
  • Disclosure or alteration

Data is stored securely and only retained for as long as necessary for the purposes outlined in this policy.

10. International Data Transfers

Where data is transferred outside the UK, we ensure appropriate safeguards are in place in accordance with UK data protection laws.

11. Your Rights

Under UK GDPR, you have the right to:

  • Access your personal data
  • Request correction of inaccurate data
  • Request deletion of your data
  • Restrict or object to processing
  • Request data portability
  • Withdraw consent at any time (where applicable)

To exercise your rights, contact enquiries@croocial.co.uk.

12. Data Retention

We retain personal data only for as long as necessary to:

  • Provide services
  • Meet legal, accounting, or reporting obligations

When data is no longer required, it is securely deleted or anonymised.

13. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.

14. Contact Us

If you have questions about this Privacy Policy or how we handle personal data, please contact:
enquiries@croocial.co.uk

Croocial.ai is a service provided by croocial Ltd.